Conditions We Treat

Massage for Shoulder Pain & Rotator Cuff Injury in NYC

Whether it’s a dull ache, sharp pinch when lifting your arm, or lingering weakness after an injury, shoulder pain often reflects deeper patterns of imbalance throughout the body. Our licensed medical massage therapists specialize in restoring movement, reducing inflammation, and helping the shoulder function naturally again.

  • Available in FiDi & Midtown West – open 7 days a week

Causes

What’s Going On With Shoulder Pain & Rotator Cuff Injuries?

  • The shoulder is the body’s most mobile joint—and one of the most injury-prone. Rotator cuff tears are very common: ~30% of adults over 60 and 60%+ over 80 have one, painful or not (NCBI Bookshelf – NIH).
  • The shoulder actually relies on two joints working together: the shoulder girdle (scapula + collarbone) and the shoulder joint (humerus in the socket). Restrictions in one disrupt the other.
  • Rotator cuff irritation often happens when its small stabilizers overwork to compensate for tight lats, traps, or other larger shoulder-girdle muscles.
  • Postural patterns like forward head posture, rib stiffness, or a rounded upper back can compromise shoulder mechanics.
  • Even hips, ribs, feet, and ankles influence how the shoulder moves and bears load, especially in repetitive sports like swimming or throwing.

 

At Bodyworks DW, we view shoulder and rotator cuff pain as part of a whole-body movement pattern—not just a local tear. We restore balanced mechanics across the chain so the shoulder can move cleanly and without strain.

Related conditions: See also our Neck Pain, Thoracic Outlet Syndrome, and Upper Back Pain pages.

How we treat

How Bodyworks DW Treats Shoulder Pain & Rotator Cuff Injury

The shoulder relies on balanced coordination between the rotator cuff, ribcage, neck, and upper back — imbalances in any of these areas can overload the joint. Anatomy Plate (Gray’s, 1918)

  • Whole-Body Evaluation

    We assess posture, breathing mechanics, and shoulder movement patterns to identify what’s actually driving the injury — whether it’s rib restriction, neck tension, diaphragm tightness, lower‑body asymmetry, or a combination of these.

  • Targeted Myofascial & Deep Tissue Work for Realignment

    Session 1 starts by creating slack in the major tension patterns leading into the shoulder—ribs, hips, diaphragm, pecs, and lats. This sets the stage for easier, more effective local work. In the second half of the session, we address the smaller stabilizing muscles of the shoulder using techniques adjusted to your pain tolerance.

  • Progressive Plan That Builds on Each Session

    Over the following sessions, we integrate the entire shoulder complex with surrounding regions — ribs, neck, spine, hips, and even feet — to restore natural mechanics and prevent the cuff from being overloaded again.

  • What to Expect

    A Progressive Plan

    Session 1

    Create slack by releasing ribs, pecs, lats, and diaphragm before addressing the rotator cuff directly. Expect noticeably easier arm elevation and reduced pinching.

    Sessions 2–3

    Integrate scapular glide, rib mobility, cervical alignment, and hip balance to reduce strain on the shoulder and improve coordination.

    Sessions 4–6+

    Reinforce whole-body alignment — feet to jaw — so the shoulder stabilizes naturally and movements become more comfortable and pain‑free.

    Ready to start feeling better?

    Book a session

    Care

    Home Care That Helps Between Sessions

    We’ll show you simple, effective practices such as:

    • Scapular setting drills
    • Pec doorway stretches
    • Rib mobility resets
    • Gentle rotator cuff isometrics
    • Breathing work to restore rib and shoulder mechanics

    For example, here’s a helpful video demonstrating a shoulder stretch series

    Relieve Shoulder Pain & Improve Posture

    Testimonial

    What Our Clients Say

      “I struggled with shoulder pain for nearly a year and could barely lift my arm overhead. Bodyworks DW found the real issues in my ribs and hips, not just the shoulder itself. Within weeks, I had full mobility again.”

      - Jasmine L.

    Pricing & wellness wallets

    Book now. Pay after.
    Save up to 25%.

    Pay after your session—no prepay. 

    New here? Select “New Client Massage” to get $25 off your first visit.
Add a Wellness Wallet before your first session or within 7 days after to get up to 25% bonus credit.

    START HERE

    Book your session

    No prepay—card on file to hold; pay after your session.
    New here? Choose “New Client Massage” when booking to get $25 off your first visit.

    Senior Therapist

    Lead Therapist

    Owner

    60 minutes

    $160

    / with Senior Therapist

    90 minutes

    $230

    / with Senior Therapist

    Want extra savings?

    Save with Wellness Wallets

    Buy before your first session or within 7 days after and we’ll add bonus credit you can use at either studio with any therapist.

    $800

    Get $160 bonus

    20% bonus credit

    $1400

    Get $350 bonus

    25% bonus credit

    $5000

    Get $1000 bonus

    20% bonus credit

    Frequently Asked Questions

    Have more questions? Get in touch

    • How do I know if my shoulder pain is from the rotator cuff?

      Rotator cuff pain often appears with overhead movement, reaching behind your back, or lifting your arm outward. But because the shoulder compensates easily, other areas (neck, ribs, hips) may be the root cause.

    • Do I need a doctor’s note for posture-related massage?

      No. Under NYS Title VIII licensure (see NY Board of Education FAQ #28), massage therapists can assess whether your symptoms are safe for massage. We refer out only when necessary.

    • What makes Bodyworks DW’s approach different?

      We treat the shoulder in context — integrating ribs, neck, breathing mechanics, and whole-body alignment rather than isolating the joint.

    • How many sessions will I need?

      Most clients notice improvement in 2–4 sessions, with more complete recovery and movement retraining over 5–8 sessions.

    • Are there any precautions for shoulder massage?

      Yes — recent injuries, acute inflammation, fever/illness, or medications affecting tissue integrity require caution.
      Full list: NYS Massage Therapy Precautions